So we work hard to minimize our impact by sourcing paper responsibly and using it as efficiently as possible. The world’s forests still face widespread destruction due to illegal logging, poor management, and aggressive land development.
That’s why we’re determined to protect and create enough sustainably managed forests around the world to cover all our packaging needs and produce fiber for generations.
This will reduce irrigation water use by up to 30 percent compared with 2015 — saving about 15,300,000 gallons per year.
In our data centers, we’ve implemented submetering to pinpoint areas of use, detect leakage, and develop better ways to prevent waste.
It’s an experiment in recycling technology that’s teaching us a lot, and we hope this kind of thinking will inspire others in our industry.
We’ve already begun using some of the reclaimed components to build new devices.
Materials are mined, manufactured as products, and often end up in landfills after use.
Then the process starts over and more materials are extracted from the earth for new products.
We’re also using paper and plastic more efficiently in our packaging, and tackling our zero-waste-to-landfill goals at our campuses and retail stores.
So we invented Liam, a line of robots that can quickly disassemble i Phone 6, sorting its high-quality components and reducing the need to mine more resources from the earth.
With two Liam lines up and running, we can take apart up to 2.4 million phones a year.
We’re also challenging ourselves to one day end our reliance on mining altogether.
To start, we’re encouraging more customers to recycle their old devices through Apple Renew.